e-citizen
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e-citizen LIVE - The next exciting phase is about to begin...
Who Should Attend?
Senior local authority officers with responsibility for communications and marketing.
Councillors with responsibility for communications and marketing in their portfolios.
Why Attend?
Get the latest information on best practice approaches to raising awareness of e-channels (e.g. websites).
This will improve access to services and increase customer satisfaction for your citizens.
Get the latest updates on the ODPM's £5 million national awareness raising campaign to run in Spring 2006.
event speakers
Councillor Paul Bettison
Leader, Bracknell Forest Borough Council, LGA e-Government Champion
Valuable insights into the reality of delivering high profile e-government projects.
What works and how do you promote these new service channels?
Roger Munby
Managing Director of Strategic Marketing and Research Consultants (SMRC), President of Eastern Region Chartered Institute of Marketing, Chair - Norwich City Football Club
Effective marketing strategy is the answer to raising awareness.
Hear about lessons learnt in the private sector.
Dr. Peter Blair
SRO, Take-up Campaign, ODPM
What does the ODPM’s national awareness raising campaign mean for your local authority?
Ben Dudley
Project Manager, LGA Reputation Campaign
Marketing can enhance your council's reputation.
Find out how.
Oswin Baker
Associate Director, MORI
Providing good information on council services to citizens is an important driver in improving satisfaction.
Get the details.
Pacey Cheales
Manager, Hillingdon Improvement Programme, London Borough of Hillingdon
Need a business case to drive take-up of your e-channels?
Pacey will share Hillingdon's exciting and innovative work in this area.
Lilian Barton
Marketing Manager,
Oldham Metropolitan Borough Council
From the front line, see how fact sheets online have transformed service delivery in Oldham.
Norman Mellor
Head of Communications and Research, Norwich City Council, Programme Director - e-citizen LIVE
Get the latest version of the e-citizen toolkit - a great resource for planning marketing campaigns and research studies.